Amazon & Book Marketing

Amazon files books in a tree of parent and child category lists. Where your historical mystery sits in that tree is a launch decision — here is how the tree works, and what the genre's top 100 says about its readers.

A behind-the-scenes look at what bestselling indie author Lynn Messina does right — and what every indie author can learn about book series, pre-orders, and building a sustainable publishing career.

A behind-the-scenes look at how we build keyword strategies for Amazon KDP that support organic discovery, advertising performance, and long-term visibility for indie authors.

Amazon's A10 algorithm isn't rewarding authors — it's extracting more from them. Here's what indie authors really need to know about the new reality of Amazon book discovery.